HD Storage and Hyper-consolidation will bring huge Economies of Scale


A few days ago we announced our IntelliFlash HD (High Density) hyper-consolidated storage technology. Bang the drum loudly because this is the shape of things to come in enterprise storage over the next several years.  It doesn’t take a rocket scientist to see that the industry is going full speed ahead to integrate as much flash as possible, including different kinds of flash and more sophisticated ways to use it.

If you are in San Francisco for VMworld this week, you can see what the HD storage systems of the future will look like by stopping by our booth, #1037. All of our competitors will be doing something similar in the next 18 months, because if they don’t, they are probably going to be out of business. The combination of high-performance, high-density packaging and sophisticated data reduction is miniaturizing storage infrastructures, which makes them far less expensive and far more efficient than yesterday’s behemoths.

When Pure first hit the scene a couple years ago, the beachhead was high-performance. In just a few years high-performance has become an ubiquitous feature and customers are moving back to accustomed criteria regarding ease of management, reliability, data protection and of course, cost. In other words, it’s business as usual, but at the speed and density of flash memory.

People are also figuring out that the cost of storage depends on data reduction features – both compression and deduplication – and that the TCO numbers they generate depend heavily the number of servers connected to a storage system. Deduplication, in particular, generates compound benefits that increase with the number of systems sharing storage. A powerful side effect of inline deduplication architectures is that less data is written to flash memory cells, which significantly reduces the wear and tear on the storage system, increasing its reliability and longevity.

HD vm density and storage reliability and longevity

The concept of HD storage applies to ecosystem integration also. It is not just a matter of using flash more efficiently, but also how HD storage systems work with other technologies in the infrastructure, including:

  • Managing resources through integration with common management platforms and APIs
  • Integrating data protection with 3rd party applications, systems and appliances
  • Supporting diverse workloads including databases, custom apps, email and office
  • Enabling compatibility across common access methods and protocols, including SAN, NAS and common networking transports

Tegile broke into the industry as a follower after many others vendors such as Pure, Nimble, Tintri and the big acronym storage companies like EMC, HP and IBM were already selling and positioning themselves for the flash revolution. Our first products were hybrid storage and we didn’t even have an AFA (all flash array) product until the fall of 2014. Now, in the fall of 2015 we are taking the lead in HD storage. We’ve moved from last place to the front row in a few short years and are raising the bar for the entire industry. We look forward to driving the HD storage opportunity and seeing where it takes us.

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